Skills & Competencies for Healthcare Sales/Marketing Coordinator

Healthcare Sales/Marketing Coordinator job profile

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JOB SUMMARY for Healthcare Sales/Marketing Coordinator

Coordinates marketing and sales for a healthcare organization.

JOB RESPONSIBILITIES for Healthcare Sales/Marketing Coordinator

Prepares marketing plans for increasing patient acquisition and develops leads through contacts with community organizations, hospitals, and other referral sources. May be responsible for coordinating contract negotiations with hospitals and insurance companies.

Healthcare Sales/Marketing Coordinator SALARY RANGE

BASE 50%
$70,205
TOTAL 50%
$70,224
Job Level
P01
Job Code
SM15000473
Education/Degree
Bachelor's Degree
Reports To
Manager or Head of a Unit/Department

Healthcare Sales/Marketing Coordinator Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Healthcare Sales/Marketing Coordinator skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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8 general skills or competencies (Job family competencies) for Healthcare Sales/Marketing Coordinator

1 Job Family Competencies – Marketing Communications
Proficiency Level -2
Skill definition-Using different channels, tools, and media to convey messages about the products and the brands to its target markets.
Level 1 Behaviors
(General Familiarity)
Explains the major components of the marketing communication mix.
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Level 2 Behaviors
(Light Experience)
Informs the management of the latest industry trends and innovations in marketing communications.
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Level 3 Behaviors
(Moderate Experience)
Drafts persuasive marketing campaigns to meet customers' requirements and expectations.
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Level 4 Behaviors
(Extensive Experience)
Drives the efficiency of marketing communications programs through process execution and optimization.
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Level 5 Behaviors
(Mastery)
Constructs marketing and communication plan to meet overall business and sales goals.
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2 Job Family Competencies – Marketing Function
Proficiency Level -2
Skill definition-Comprising of a set of marketing activities that are aimed to reach target customers and influence their buying decisions.
Level 1 Behaviors
(General Familiarity)
Compiles a list of different tasks under marketing functions.
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Level 2 Behaviors
(Light Experience)
Assists the department in completing basic tasks of marketing functions.
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Level 3 Behaviors
(Moderate Experience)
Generates insightful and compelling ad content to influence customers to buy our goods.
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Level 4 Behaviors
(Extensive Experience)
Oversees marketing functions to identify the best marketing strategies for customer acquisition.
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Level 5 Behaviors
(Mastery)
Directs the implementation of marketing function initiatives to achieve long-term objectives.
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3 Healthcare Sales/Marketing Coordinator - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Healthcare Sales/Marketing Coordinator
Proficiency Level - 4
5 Competency for - Healthcare Sales/Marketing Coordinator
Proficiency Level - 5

7 soft skills or competencies (core competencies) for Healthcare Sales/Marketing Coordinator

1 Core Competencies – Attention to Detail
Proficiency Level -2
Skill definition-Executing and completing a task with a high level of accuracy.
Level 1 Behaviors
(General Familiarity)
Lists best practices and tools to maintain high accuracy and thoroughness in the workplace.
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Level 2 Behaviors
(Light Experience)
Records all appointments on the calendar to easily track daily activities.
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Level 3 Behaviors
(Moderate Experience)
Sets up processes to ensure delivery of high-quality work.
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Level 4 Behaviors
(Extensive Experience)
Employs techniques for motivating personnel to meet or exceed accuracy goals.
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Level 5 Behaviors
(Mastery)
Leads the creation of tools for enhancing and assuring accuracy.
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2 Core Competencies – Initiative
Proficiency Level -2
Skill definition-Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
Level 1 Behaviors
(General Familiarity)
Identifies types of environments that motivate or de-motivate initiative.
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Level 2 Behaviors
(Light Experience)
Supports initiative to complete goals well before the deadline.
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Level 3 Behaviors
(Moderate Experience)
Takes the initiative at work to come up with new approaches.
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Level 4 Behaviors
(Extensive Experience)
Predicts contingencies in advance and assumes predictable risks.
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Level 5 Behaviors
(Mastery)
Seeks out opportunities and experiences that stretch own or team limitations.
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3 Healthcare Sales/Marketing Coordinator - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Healthcare Sales/Marketing Coordinator
Proficiency Level - 4
5 Competency for - Healthcare Sales/Marketing Coordinator
Proficiency Level - 5

Summary of Healthcare Sales/Marketing Coordinator skills and competencies

There are 0 hard skills for Healthcare Sales/Marketing Coordinator.
8 general skills for Healthcare Sales/Marketing Coordinator, Marketing Communications, Marketing Function, Product and Technical Knowledge, etc.
7 soft skills for Healthcare Sales/Marketing Coordinator, Attention to Detail, Initiative, Effective Communication, etc.
While the list totals 15 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Healthcare Sales/Marketing Coordinator, he or she needs to be proficient in Attention to Detail, be proficient in Initiative, and be skilled in Effective Communication.

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